Why We Invested In Kraken
Master Ventures is very proud to announce our investment in Kraken, a popular American cryptocurrency trading platform that supports crypto-to-crypto and fiat-to-crypto trades.
Master Ventures is a Venture Studio that believes in radically transforming the way our species lives and operates through blockchain and other disruptive technologies. We invest in projects we believe in and use our expertise and know-how to develop them further, make them grow, and prepare them for potential mass adoption.
What makes Kraken special?
Kraken is one of the oldest and most popular Bitcoin and cryptocurrency exchanges in action since 2013, operating across the United States (except New York due to the BitLicense), Canada, the European Union, and Japan. The exchange has been referred to time and time again over the years as “one of the best places to buy and sell crypto” due to its excellent customer service, low trading fees, diverse funding options, and top-notch security and KYC standards.
The team behind Kraken identified Bitcoin, blockchain, and crypto’s potential very early on and created a digital trading platform that matched demand by providing an easy way for investors and enthusiasts to get involved with and invest in cryptocurrencies of their choice. The platform was one of the first to allow users to buy and sell crypto with fiat enabling credit or debit card payments and bank transfers at reasonable fees from the get-go.
Kraken caters to both individual traders and institutional investors due to its exceptional liquidity and competitive pricing levels. Moreover, additional key features such as margin trading with up to 5x leverage, forex trading, futures markets, real-time indices, and a user-friendly mobile trading app, are all reasons why cryptocurrency traders and investors worldwide join Kraken on a daily basis.
Why We Invested?
Cryptocurrency trading and investing are one of the primary driving forces behind the industry, and with so many platforms out there that offer these services, it is often difficult to choose the right one that suits you as an absolute beginner, an advanced trader, or an institutional investor. The team behind Kraken have made it a top priority to create a platform that can be used by crypto enthusiasts of all levels streamlined through a modern-looking, user-friendly interface to offer traders a one-stop-shop to buy crypto directly with fiat, trade digital assets with high levels of liquidity, and access many other features such as margin trading and futures markets.
At Master Ventures, we are always on the lookout for projects that seek to improve, enhance and disrupt existing processes and systems, and Kraken is most certainly one of these projects. Kraken was created by Jesse Powell, a former Mt Gox employee who, after the famous Mt Gox hack of 2010, decided to build a new and improved exchange with the aim of making cryptocurrency trading and investing easier, safer, and more secure. Today, Kraken is a key player in the cryptocurrency trading space and is currently the 4th most popular exchange worldwide with the largest global bitcoin exchange in euro volume and liquidity. We believe as the cryptocurrency industry develops further Kraken will no doubt have a major role to play in its future.
Founded in 2011, Kraken was the first bitcoin exchange to have its market data displayed on the Bloomberg Terminal, the first to pass a cryptographically verifiable proof-of-reserves audit, and one of the first exchanges to offer leveraged bitcoin margin trading. Kraken is trusted by millions of traders, institutions, and authorities across the world, from Toyko’s court-appointed trustee to Germany’s BaFin-regulated Fidor Bank. In January 2016, Kraken announced that it was acquiring prominent bitcoin exchanges Coinsetter and Cavirtex to expand into American and Canadian markets. In 2019 Kraken acquired Crypto Facilities, a registered futures platform.
About Master Ventures
Master Ventures is a blockchain-focused venture studio, helping to build the next generation of blockchain-based Web 3.0 system innovations within the crypto industry. Launched in 2018 by Founder and CEO Kyle Chassé, the company’s ethos can best be summarized in the acronym #BeBOLD: Benevolent, Open, Love, Decentralized.
Master Ventures co-creates with entrepreneurs and businesses worldwide to turn the best ideas into innovative and disruptive products and solutions. They do this by investing as strategic partners through offering advisory services to the projects they believe in. To date, Master Ventures has invested in over 40 crypto projects including the likes of Kraken, Coinbase, Bitfinex, Reef, DAO Maker, Mantra DAO, Thorchain, and Elrond.
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